We are committed to providing accurate, helpful, and impartial information to help US consumers make informed decisions about home internet service. These editorial guidelines outline the principles that govern all content on this Website.
Our Core Principles
1. Accuracy
We strive for accuracy in everything we publish:
- Plan Information: We source internet plan details directly from provider websites and official rate cards. Our team regularly reviews and updates this information.
- Speed and Performance Data: We provide accurate information about internet connection types, advertised speed tiers, and real-world performance based on available data.
- Fact-Checking: All articles and guides undergo review before publication to ensure factual accuracy.
- Corrections: When we discover errors, we correct them promptly and transparently.
- Sources: Where appropriate, we cite sources and link to official documentation.
2. Impartiality
Our content is designed to inform, not to persuade you toward any particular provider:
- No Favoritism: Our editorial content does not favor providers based on commercial relationships.
- Balanced Coverage: We aim to cover the US market fairly, including national carriers, regional ISPs, and budget providers.
- Objective Analysis: Our guides and comparisons present facts, leaving the decision to you.
3. Independence
Editorial decisions are made independently of commercial considerations:
- Separation: Our editorial team operates independently from our business development team.
- No Pay-for-Play: Providers cannot pay for positive coverage or editorial recommendations.
- Clear Labeling: Sponsored content or advertising is clearly marked and distinguished from editorial content.
4. Transparency
We believe in being open about how we operate:
- Revenue Model: We explain how we earn money through our Advertising Disclosure.
- Referral Links: We disclose when links may result in a commission for us.
- Limitations: We're honest about what we don't know and what we can't help with.
Content Standards
Comparison Tables
- Display accurate, current pricing and plan details
- Show download and upload speeds and peak-hour performance where available
- Include relevant information for informed comparison, including data caps and equipment fees
- Update regularly to reflect market changes
- Clearly indicate when plans are promoted or featured
Guides and Articles
- Written in clear, accessible language
- Focused on helping Americans understand their home internet options
- Based on research, expert knowledge, and official sources
- Updated when significant changes occur in the market
Reviews and Analysis
- Based on objective criteria and available data
- Present both advantages and disadvantages
- Do not make unfounded claims
- Acknowledge limitations in our knowledge
US Focus
Our content is specifically created for US consumers:
- We focus on home internet services available across the United States
- We explain US-specific concepts like connection types (fiber, cable, DSL, fixed wireless, and satellite), data caps, equipment rental fees, and promotional pricing
- We use American English and pricing in USD
- We account for regional availability differences across US states and markets
Corrections and Updates
When we make mistakes, we fix them:
- Significant corrections are noted on the affected page
- Outdated content is updated or removed
- We welcome feedback from readers who spot errors
Contact Our Editorial Team
If you have questions about our editorial standards, notice an error, or have suggestions for content, please reach out through our Contact page.
These guidelines reflect our commitment to serving US consumers with trustworthy, helpful information about home internet services.